has the potential to become the newest big emerging market (BEM), but its development will depend on government action and external investment by other governments and multinational firms.
A. South Africa
B. South America
C. East Asia
D. West Asia
E. South Asia

When cell phones were first entering the market, they were relatively large and reception was undependable. all cell phones were essentially the same. but as the technology developed, many competitors entered, introducing features unique to their phones. today, cell phones are only a small fraction of the size and weight of their predecessors. consumers can buy cell phones with color screens, cameras, internet access, daily planners, or voice activation (and any combination of these features). the history of the cell phone demonstrates what marketing trend?