World-class performance measures can be used in different functional areas of a firm to satisfy objectives, enhance the value of the firm's products and services, and increase customer satisfaction by providing measures in which of the following capability area(s)?

a. Quality
b. Cost
c. Customer Service
d. All of these above

The correct answer is the option D: All of these above.

Explanation:

To begin with, in the field of business worldwide it is very common for the big companies to use performance measures in order to see how they are doing and to see how the competitors are doing so that they can predict future actions and it also help them to take better management decisions. Moreover, all of that is possible due to the provision of those measures in the most important areas of the company, such as the quality department, the cost department and the customer service department. The measures must be measured in all of those ares because the combination of all of them together makes it easier to take decisions that affects the company in its whole and not only in the departments.