Seth says that Honest Tea is about "democratizing organics, bringing products that are healthy and more sustainably grown to the whole population."
Which of the following would make this an effective change model?

A) Present this vision with plenty of support from spreadsheets with lots of numbers because it’s important for employees to know management is acting rationally and not out of excitement or enthusiasm.
B) Stick to this mission, even if consumers’ tastes trend toward lower-priced nonorganic foods, and parent company Coca-Cola becomes unhappy with its return on investment.
C) Plan to achieve a breakthrough in a new market, such as in school lunch programs, within the next 6 months.
D) Focus on bringing healthier food to customers, not on employee benefits like discounts on gym memberships or coupons for company products.