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Business, 26.03.2020 20:44 ezzyandrade7

Erik is a sales representative for an established building materials manufacturer. Business is good, but he is concerned that the company has spent little on new product development and has not created a new product in over five years. Without new products, Erik can market his current products only to his current customers or diversify. intensify his prototyping. expand his early adopter market segment. market the same products to similar customers. focus on concept testing.

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