If a firm has demographic and purchasing information about its customers, the firm can use data mining techniques to create marketing mixes based on consumer self-values. find out which competitors its customers purchase from. determine which syndicated data warehouse services to purchase. build separate marketing programs for different demographic segments. understand psychographic motivations.

Build separate marketing programs for different demographic segments.

Explanation:

If a firm has detailed information regarding the demographic and purchasing data of the clients that helps to arrange the product and services in a more concise level. More importantly, they can take that information and design marketing programs accordingly, and those marketing programs can be made to facilitate different marketing segments and target market.

e would be the answer

answer(b) revenue account which increases;