Consider the following scenario: Base bid: $5.00 Max bid: $15.00 If you are willing to pay 2x for a user who visited your site in the past 4 hours, 0.75x for a user on msn, and 1.5x for a user in Chicago, how much are you willing to pay for a user fitting all three criteria?

What does the phrase limited liability mean in a corporate context?

The dollar value generated over decades of customer loyalty to your company is known as brand equity. viability. sustainability. luck.

The treasurer for pittsburgh iron works wishes to use financial futures to hedge her interest rate exposure. she will sell five treasury futures contracts at $139,000 per contract. it is july and the contracts must be closed out in december of this year. long-term interest rates are currently 7.30 percent. if they increase to 9.50 percent, assume the value of the contracts will go down by 20 percent. also if interest rates do increase by 2.2 percent, assume the firm will have additional interest expense on its business loans and other commitments of $149,000. this expense, of course, will be separate from the futures contracts. a. what will be the profit or loss on the futures contract if interest rates increase to 9.50 percent by december when the contract is closed out