When Blake Mycoskie started TOMS, he took the concept of to a new level. With its well-known "one for one" shoe giving program, TOMS social causes are directly related to the firm's expertise of selling shoes.

The correct answer is Corporate Social Initiative.

Explanation:

An initiative refers to the decision to perform or execute a task that may or may not have repercussions against third parties. In business, organizational social initiatives involve targeted tasks that impact within the same internal structure or against the interests of the surrounding environment. In general, internal initiatives are intended to raise the level of satisfaction of internal users (employees, customers, shareholders, etc.); For their part, external initiatives seek to improve people's quality of life, either directly or indirectly.

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