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Business, 17.03.2020 23:41 Neo11211

Joint venture is an attractive way for a company to enter a new industry when

a firm is missing some essential skills or capabilities or resources and needs a partner to supply the missing expertise and competencies or fill the resource gaps.
it needs access to economies of scope and good financial fits in order to be cost-competitive.
it is uneconomical for the firm to achieve economies of scope on its own initiative.
the firm has no prior experience with diversification.
it has not built up a hoard of cash with which to finance a diversification effort.

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Joint venture is an attractive way for a company to enter a new industry when

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