Gear-up Inc., an apparel brand, differentiates its products by manufacturing jeans that last longer than those of other brands. The fabric is durable and does not wear out even after years of regular use. This attracts customers despite Gear-up’s high prices. Which of the following elements of product differentiation is Gear-up primarily providing? Group of answer choices Aesthetics Quality Convenience Quantity

Quality

Explanation:

Product differentiation is a marketing tool by which a firm attempts to differentiate its product from that of competitors and gain a competitive advantage over rivals.

Product differentiation is important not only to increase the brand value but it also gives consumers a reason to choose this product over rivals and also repurchase it in the future, thus creating brand loyalty.

The fact that the jeans can be used for many years without wearing out proves that the fabric and other raw materials used are of great quality. Hence, even though the price is high, customers see value in the product and would be willing to purchase it.

answer; i believe that the correct answer is client agreement;

a manufacturer of printed circuit boards uses exponential smoothing with trend to forecast monthly demand of its product. at the end of december, the company wishes to forecast sales for january. the estimate of trend through november has been 200 additional boards sold per month. average sales have been around 1000 units per month. the demand for december was 1100 units. the company uses α = 0.20 and β = 0.10. make a forecast including trend for the month of january.