When companies adjust their processes to be sure they offer high-quality products and good service at competitive prices they are responding to which external force?

a. The economic environment.

b. The technological environment

c. The competitive environment

The correct answer is letter "C": The competitive environment.

Explanation:

Competitive corporate environment refers to the natural rivalry atmosphere companies face while offering a good or service that is similar to one other firm provides. This environment pushes firms to constantly be looking for improvements in product quality, price by reducing their costs, and customer service.

Also, competition is what drives institutions to pursue having a competitive advantage that will allow them to step up.

answer; societal marketing;

answer; marketing resource management;