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Business, 18.02.2020 02:15 aisis21

PPG Industries, the Pittsburgh-based manufacturer of paints, coatings, optical products, specialty materials, chemicals, glass, and fiber glass suffered serious failures in 1986 and 1987 when it attempted to diversify its offers. To be more successful, it used a forecasting technique that identifies several possible future strategies. This technique is called .A. crowdsourcing
B. scenario analysis
C. competitive intelligence
D. monitoring

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