When we see an ad for a brand we don't like, we may subconsciously misinterpret the new information about the brand to fit our negative views. This is an example of .

a. selective focus

b. selective retention

c. selective distortion

d. selective attention

e. selective generalization

The correct answer is letter "C": selective distortion.

Explanation:

Selective distortion refers to a perceptual process in which individuals try to make fit new ideas with previous points of view they had about certain topics. This scenario takes place because individuals tend to block new information input so they distort the new information to make it match their beliefs.

answer; /// i believe the correct answer is (market share); good luck

the assumption the narrator makes in this excerpt is that the messages he heards were going to hurt the narrator's mom; the narrator just springs in to action. the narrator doesn't specify in this excerpt why he believes that the messages present a problem that requires protection.