Business, 24.01.2020 22:31 CarlosCooke2

Fletcher is an executive at fresnas inc., a clothing manufacturer. he communicates with clients to analyze what features consumers desire. additionally, he records the quality improvements that consumers and clients suggest. in this scenario, fletcher is trying to: a. differentiate heavy users from light users. b. select the target market. c. learn whether consumers are currently satisfied with the offerings. d. differentiate the brand from the competition. e. identify the size and profitability of each consumer segment.

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Fletcher is an executive at fresnas inc., a clothing manufacturer. he communicates with clients to a...

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