Management innovations such as total quality, benchmarking, and business process reengineering cannot lead to sustainable competitive advantage because: . companies that have implemented these techniques have lost moneyb. there is no proof that these techniques workc. they cost too much money and effort to implementd. every company is trying to implement them and hence it does not make a company different from others

D) every company is trying to implement them and hence it does not make a company different from others

Explanation:

The problem when something too popular, is that everybody is doing the same thing. This applies to individuals, businesses and even governments.

Total quality, benchmarking and reengineering were seen as complete and radical innovations during the 1980s and 1990s, and back then they really made a difference. The problem is that every company is trying to do the same now, and what makes a company successful is being different and working better than the rest.

answer; microeconomics;