Which of the following is not true of a service. ( select the best answer.) select one:

a. a service must be a tangable good.
b. a service is an intangible process that cannot be weighed or measured, whereas a good is a tangible output of a process that has physical dimensions.
c. a service requires some degree of interaction with the customer for it to be a service.
d. the specifications of a service are defined and evaluated as a package of features that affect the five senses
e. services as a process are perishable and time dependent, and unlike goods, they can't be stored. you cannot "come back last week" for an air flight or a day on campus.

Onsider the following subscription behavior information from genie, a web site that provides tools for constructing a family tree (ancestor search). subscriptions cost $9.99 per month, but you are charged for the entire year at the time of purchase. there is a one-year minimum term when you sign up for the service. once purchased, subscriptions are set to renew automatically unless the subscriber cancels them. when a membership renews, it renews for a one-year term and again you are charged for the entire year. there are no variable costs associated with providing this service to an individual customer, but genie does engage in customer relationship activities that they believe will increase customer retention. these customer relationship activities cost genie about $10 per year per customer. based on a sample of 1000 customers that joined genie five years ago, near the time when the company was founded, they were able to determine how many of those customers remained subscribers in the second year, third year etc. based on this information, genie calculated the average annual retention rate to be 20%. genie uses an annual discount rate of 8%. a. last year, genie spent $10,000 placing advertisements on google. genie management believes that these advertisements were responsible for about 300 new subscribers. would you recommend to genie management that they purchase more google ads? b. suppose a newly-introduced loyalty program increases the number of customers that remained to 30%. does this new data change your answer to 9.a? c. do you have any hesitations or concerns about making recommendations to management based on your above estimate of customer lifetime value?

To increase sales, robert sends out a newsletter to his customers each month, letting them know about new products and ways in which to use them. in order to protect his customers' privacy, he uses this field when addressing his e-mail. attach bcc forward to

What is the name of the company and the stock symbol you chose? what is the p/e ratio? what information did you find about the company? why did you choose this stock? company name: stock symbol: p/e ratio: information about the company: why did you choose this stock?