Technology is a. the result of research performed primarily by universities. b. applied sciences. c. the application of scientific knowledge to build products that customers desire. d. the application of knowledge and tools to solve problems and perform tasks more efficiently. e. one of the weakest marketing environment forces.

Burberry is pursuing a focused differentiation strategy aimed at high-end luxury customers. however, the company is also employing a segmentation strategy to separate customers within that focus. the strategy offers items at an entry-level price point for customers who desire to be like celebrities such as sarah jessica parker as well as couture items for those richest and celebrity customers. what strategy is burberry pursuing?

Which of the following is an example of search costs? a.) driving to a faraway place to find available goods b.) buying goods in some special way that is outside the normal channels c.) paying a premium cost for goods d.) selling extra goods for a discount price

In microeconomics, the point at which supply and demand meet is called the blank price