When ronald complained to his bank about the unprofessional behavior of one teller, the branch manager added a code into his accounts alerting all tellers that ronald was a valued customer and to provide whatever service he requests. the branch management included ronald in its segmentation.
a. geodemographic
b. geographic
c. loyalty
d. psychographic
e. benefit.

The correct answer is C. loyalty.

Explanation:

The segmentation on basis of customer loyalty is done on following grounds

•     The most valuable market, channel, product and customer segments

•     Key decision makers and influencers

•     Critical needs and wants for each segment

•     Future needs

•     Measures of customer satisfaction and loyalty

•     Brand and competitive equity benchmarking

•     Value proposition alternatives for each segment

•     A trade-off analysis for features vs. price

answer; (inseparability);

two years ago, when picking flowers in the mountains back of yosemite valley, i found a book. it was blotted and storm-beaten; all of its outer pages were mealy and crumbly. the paper seemed to dissolve like the snow beneath which it had been buried, however; many of the inner pages were well preserved. and although all were more or less stained and torn, whole chapters were easily readable. this is the condition of the great open book of yosemite glaciers today; its granite pages have been torn and blurred by the same storms that wasted the castaway book.

two years ago, when picking flowers in the mountains back of yosemite valley; i found a book. it was blotted and storm-beaten, all of its outer pages were mealy and crumbly. the paper seemed to dissolve like the snow beneath which it had been buried, however, many of the inner pages were well preserved. and although all were more or less stained and torn; whole chapters were easily readable. this is the condition of the great open book of yosemite glaciers today, its granite pages have been torn and blurred by the same storms that wasted the castaway book.