A"think global, act global" approach to strategy-making is preferable to a "think local, act local"approach when

a. a big majority of the company's rivals are pursuing localized multicountry strategies
b. country-to-country differences are small enough to be accommodated with the framework of amostly uniform global strategy
c. plants need to be scattered across many countries to avoid high shipping costs
d. market growth rates vary considerably from country to country
e. host governments enact regulations requiring that products sold locally meet strict or performance standards