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Business, 06.01.2020 20:31 megandalolipop

Define the pricing objectives, determine the costs, choose a price, evaluate demand, analyze the competitive price environment.

match each of the options above to the items below.

1. you decide that red wolf hardware needs to increase the volume of hammers sold.
2. you review marketing research that shows consumers are not price-sensitive when buying hammers.
3. you develop a break-even analysis based on the costs to sell the hammers.
4. you check online to see what the other hardware stores in town are charging for hammers.
5. you utilize reference prices to determine that red wolf customers should pay $11 for a standard hammer.

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