H2 o'yeah has designed a water purification device that is drastically different and far superior to any product currently on the market. although consumer response was positive to the idea of the new product, management wants to find out more before committing to full scale production. the next step h2 o'yeah's marketing department is likely to take is to:
a) locate a low cost production site.
b) seek a joint venture with a larger competitor.
c) test market prototypes of the product among potential users.
d) develop an advertising campaign to persuade consumers of the value of the new water purifier system.

Bandar industries berhad of malaysia manufactures sporting equipment. one of the company’s products, a football helmet for the north american market, requires a special plastic. during the quarter ending june 30, the company manufactured 35,000 helmets, using 22,500 kilograms of plastic. the plastic cost the company $171,000. according to the standard cost card, each helmet should require 0.6 kilograms of plastic, at a cost of $8 per kilogram. 1. what is the standard quantity of kilograms of plastic (sq) that is allowed to make 35,000 helmets? 2. what is the standard materials cost allowed (sq x sp) to make 35,000 helmets? 3. what is the materials spending variance? 4. what is the materials price variance and the materials quantity variance?