You invent a new pet care product – a rubber mat that keeps dogs from flying off the center console when their owner hits the brakes. you successfully file for a patent and bring the product to market. you can get as many of the units produced as you’d like at a cost of $8 each. in other words, the cost function is given by = you pay for a market research firm to estimate the market demand for your product. the econometricians there estimate that the demand for your product is given by = − your partner says that demand seems really high, and suggests that you charge $75 per unit. you aced managerial economics but your partner didn’t – you are skeptical that she is guessing at a price and not maximizing profits.