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Business, 06.12.2019 23:31 andrejr0330jr

Select the statement that is true regarding pricing and competitors’ prices. a. information about competitors’ prices is easily attainable. b. firms may set prices slightly above competitors’ prices to create a perception of exclusivity. c. in non-price competition industries, marketers do not need to worry about competitors’ prices. d. marketing research does not focus on obtaining information about competitors’ prices. e. marketers need demand-based price information in industries dominated by price competition.

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