Aparticular advertisement for a men's cologne was found to be more effective as a magazine ad than as a tv commercial when it was exposed to a group of 10 people. this phenomenon is explained by:

The vehicle option source effect

Explanation:

This reffers to the point that humans, depending on their context, look at ads differently.

the investment was $14,174.196

explanation:

a lump sum means that the father of the example made one deposit and leave it be.

we need to know the value of a capital that generated at 4.05% per year during 28 years the sum of $48,613.24

now clearing the formula to solve for capital we got:

and we reach the answer investment = $14,174.20

answerbuying in bulk;