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Business, 07.11.2019 21:31 belle345

Which of the following is the document that describes the marketing environment, outlines the marketing objectives and strategy, and identifies who will be responsible for carrying out each part of the marketing strategy?
a. operational plan
b. marketing plan
c. functional plan
d. business plan
e. strategic plan

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Which of the following is the document that describes the marketing environment, outlines the market...
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