The potential market represents all active duty military members, all veterans, and their families. assume that according to the united states department of defense, as of december 31, 2014 there were 1 comma 361 comma 631 active duty personnel in all armed services. the veteran population totaled 21 million at the end of 2014. assuming the average cost of life insurance is $680 per year and that potential customers purchase one policy per year, use the chain ratio method to calculate the market potential for life insurance in the military market. the number of buyers in the market can be estimated as .

Aprice ceiling is “binding” if the price ceiling is set below the equilibrium price. suppose that the equilibrium price is $5. if a price ceiling is set at $6, this will not affect the market in any way since $5 remains a legally allowable price (since $5 < $6). a price ceiling of $6 is called a “non-binding” price ceiling. on the other hand, if the price ceiling is set at $4, the price ceiling is “binding” because the natural equilibrium price is $5 but that is no longer allowed. what happens when there is a binding price ceiling? at a price below the equilibrium price, quantity demanded exceeds quantity supplied. there is a shortage. normally, price increases eliminate shortages by increasing quantity supplied and decreasing quantity demanded. in this case, however, price increases are not allowed past the price ceiling. we therefore predict that the observed market price will be right at the price ceiling and there will be a permanent shortage. the observed quantity bought and sold will be dictated by the quantity supplied at the price ceiling. although consumers would like to buy more, there are no more units for sale

United continental holdings, inc., (ual), operates passenger service throughout the world. the following data (in millions) were adapted from a recent financial statement of united. sales (revenue) $38,901 average property, plant, and equipment 17,219 average intangible assets 8,883 1. compute the asset turnover. round your answer to two decimal places.

Differentiate between the trait, behavioral, and results-based performance appraisal systems, providing an example where each would be most applicable.