Hakimo corp., a manufacturer of audio equipment, has developed a unique wireless speaker system that runs on solar power. the speakers can operate for 16 hours after being exposed to the sun for 2 hours. this product, which is radically different from anything available in the market, falls into which category of new products? a. new and improved product. b. discontinuous innovation. c. revised product. d. repositioned product.

B.

Explanation:

Types of Innovation:

-Dynamically Continuous . Dramatic improvement over an existing state-of-the- art solution , lwer risk as market demands are better understood .

-Continuous Innovation . Incremental change, step at a time,  and low risk as focus is on slight changes to product or process .

-Imitation . Copying/adapting from another firm . May not be necessarily the same, level of risk depends on the speed of the market demand.

-Discontinuous Innovation. Breakthrough, high risk and misreading the market .

Needed to break with the past, buid architecture around a set of simple rules.

Continuous innovations represent the bulk of new products, and are best described as a modification to an existing product.

This type of innovation is often enough to set a brand apart from the competition. New flavors, bigger (or smaller) package sizes, or easy to open child-proof caps, as shown in the Aleve ad, are some examples.