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Business, 25.10.2019 00:43 smariedegray

Adrienne has received her first solo assignment since she was hired as a junior marketing researcher for a national food and beverage distributor. she has been asked to formulate some preliminary ideas about new product development for coffee products sold in the distributor’s on-premise consumption outlets. she understands that this assignment is a test to see whether she knows the process. she decides to start with the basics, adding a twenty-first-century twist. how will adrienne begin the process of formulating ideas about new product development?

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Adrienne has received her first solo assignment since she was hired as a junior marketing researcher...
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