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Afew years ago, in order to gain market share, blackboardâ„¢, a well-known learning management system software company used by many colleges and universities, joined forces with web ctâ„¢, another learning management system software company. both companies were in the same industry and originally competed against one another. in business, we would call the joining of these two firms a(n)
- vertical merger
- conglomerate merger
- horizontal merger
- applied acquisition
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Afew years ago, in order to gain market share, blackboardâ„¢, a well-known learning management system...
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