Avalue innovation strategy requires trade-offs between differentiation and low costs. these are two distinct business-level positions that often require very different internal value chain activities. an example of a low-cost activity that may not be appropriate for a differentiator is

After graduation, you plan to work for dynamo corporation for 12 years and then start your own business. you expect to save and deposit $7,500 a year for the first 6 years (t = 1 through t = 6) and $15,000 annually for the following 6 years (t = 7 through t = 12). the first deposit will be made a year from today. in addition, your grandfather just gave you a $32,500 graduation gift which you will deposit immediately (t = 0). if the account earns 9% compounded annually, how much will you have when you start your business 12 years from now?