Acompany's values or core values concern the beliefs, principles, and ethical standards that are incorporated into the company's strategic intent and business model. how aggressively it will seek to maximize profits and enforce high ethical standards. whether and to what extent it intends to operate in an ethical and socially responsible manner. the beliefs and operating principles built into the company's "balanced scorecard" for measuring performance. the beliefs, traits, and behavioral norms that company personnel are expected to display in conducting the company's business and pursuing its strategic vision and mission.

Which of the following statements is correct? stockholders should generally be happier than bondholders to have managers invest in risky projects with high potential returns as opposed to safe projects with lower expected returns. potential conflicts between stockholders and bondholders are increased if a firm's bonds are convertible into its common stock. takeovers are most likely to be attempted if the target firm’s stock price is above its intrinsic value. one advantage of operating a business as a corporation is that stockholders can deduct their pro rata share of the taxes the firm pays, thereby eliminating the double taxation investors would face in a partnership.