What happens to the stockholders when a corporation files for bankruptcy? a. the stockholders must also file for bankruptcyb. the owners can force the board of directors to pay the debtc. the owners can lose only the money they have investedd. the owners can avoid paying the debt by forming a limited liability corporation

Wanda has graduated from community university (cu) and after nine months has failed to find a job. she graduated with a degree in business, and her college was aacsb accredited. (aacsb accreditation is a specialized accreditation for business schools that evidences a quality program.) in her complaint, she alleges that four years of school and tuition should guarantee a job in the field of study and states that she wants her money back. at no time did cu guarantee job placement, either through express or implied statements. wanda does not disagree with this but still thinks that she was wronged and that it is unfair to graduate and not get a job automatically. cu will be successful in extinguishing wanda's lawsuit if its attorney files a

Social computing forces companies to deal with customers as opposed to

Onsider the following subscription behavior information from genie, a web site that provides tools for constructing a family tree (ancestor search). subscriptions cost $9.99 per month, but you are charged for the entire year at the time of purchase. there is a one-year minimum term when you sign up for the service. once purchased, subscriptions are set to renew automatically unless the subscriber cancels them. when a membership renews, it renews for a one-year term and again you are charged for the entire year. there are no variable costs associated with providing this service to an individual customer, but genie does engage in customer relationship activities that they believe will increase customer retention. these customer relationship activities cost genie about $10 per year per customer. based on a sample of 1000 customers that joined genie five years ago, near the time when the company was founded, they were able to determine how many of those customers remained subscribers in the second year, third year etc. based on this information, genie calculated the average annual retention rate to be 20%. genie uses an annual discount rate of 8%. a. last year, genie spent $10,000 placing advertisements on google. genie management believes that these advertisements were responsible for about 300 new subscribers. would you recommend to genie management that they purchase more google ads? b. suppose a newly-introduced loyalty program increases the number of customers that remained to 30%. does this new data change your answer to 9.a? c. do you have any hesitations or concerns about making recommendations to management based on your above estimate of customer lifetime value?