In direct exporting, a u. s. company signs a sales contract with a foreign purchaser that provides for the conditions of shipment and payment of goods. alternatively, a u. s. company may establish a specialized marketing organization in a foreign country and engage in indirect exporting. this may be done through a(n) relationship, which limits the company's involvement in the international market, or through a(n) , which is more often used when the foreign market grows to a substantial size.