Considering a continuum from “mass marketing” to “one-to-one marketing,” market segmentation is

Considering a continuum from “mass marketing” to “one-to-one marketing,” market segmentation is in the middle. Mass marketing is marketing a large amount of people using the same ideas in the best way possible. Their goal is to target many people at one time instead of on an individual basis. One-to-one marketing is marketing to one single person at any time and tailoring the marketing material to fit them best. To find a middle ground between the two, you must meet in the middle with market segmentation.

the answer is b hope you pass

i believe the answer would have to be a dependable person