"Yes, I have had an agribusiness course," Leslie Turner said as she looked across the large desk. Her new boss was sitting on the other side of that desk, and, frankly, Leslie wondered what was coming next. She had just accepted a summer internship that would begin in a few weeks, but she had no idea of what her assignment would be at Valley Co-op Producers."Do you know anything about marketing, Leslie?" asked the manager."A little, I have studied marketing in some of my classes," answered Leslie nervously, still not sure what she was in for."Well, we’d like you to prepare an analysis of our petroleum marketing program this summer, Leslie. As you know, we have three divisions: animal nutrition, crop inputs, and petroleum products—all managed out of our headquarters here. Although we want you to spend some time working in each division this summer, we’d like you to spend two days each week talking to people, looking at our records, or whatever you else you feel would be helpful, to give us a good idea of where we stand in the petroleum market. Our petroleum sales have leveled off lately, and I think it’s because our equipment is getting old and our service levels have dropped."
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"Yes, I have had an agribusiness course," Leslie Turner said as she looked across the large desk. He...
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