Creating a Marketing Plan instructons Now that you ve developed a menu for your restaurant and learned some maketing
techniques, it's time to get some customers! Iin order to do this youli need to develogp a
marketing plarn to attract diners Using a word processor such as Microsoft Word or presentation software such as Marosoft PowerPoint, create a marketing plan for your restaurant Yo
may want to search for some sarmple marketing plans online to get some ideas for how to format and present your plan At a minimum your plan should inciude the following elements
•Your Target Market
. Your Unique Selling Point (USP)
.Marketing Goals
. Plans for Building Community Connections
•Push and Pull Marketing Techniques
Plans for a Publc Relations Campaign
Internet Marketing Plans
-Specials and Prormotions
Measurernent Criteria (te how you plan tomeasure the success of your marketing efforts)o

PLEASE HELP