What is the average value of a loyal customer (VLC) in a target market segment if the average purchase price is $55 per visit, the frequency of repurchase is every month, the contribution margin is 24%, and the average customer defection rate is 30%? If a continuous improvement goal is set of a 25% defection rate next year and 22% two years from now, what are the revised VLCs over their average buying life? Do not round intermediate calculations. Round your answers to the nearest dollar. For defection rate = 30%, VLC = $

For defection rate = 25%, VLC = $

For defection rate = 22%, VLC = $

Lost with this question (ap psych) 1. kaylee has a phobia. she is so afraid of spiders and insects that she avoids most outdoor activities and even refuses to go in the basement of her own house alone. provide a reason for her behavior from each of the two perspectives: learning biological/evolutionary 2. cecil is a college student who has ocd. even though his apartment is spotless, he is extremely nervous because his girlfriend is visiting his home for the first time. he is now preoccupied with thoughts that the germs in his apartment will make his girlfriend sick. in order to reduce his anxiety, he is now counting his heartbeats aloud as he washes his hands. provide a reason for his behavior from each of the three perspectives: learning biological/evolutionary psychoanalytical